2022 Instagram Reel Sizes Cheat Sheet: Specs, Ratios, and Extra


We should always have referred to as this publish “The Reel Deal,” as a result of it’s received all the main points it is advisable correctly format your Instagram Reels. It’s the one cheat sheet you want for Instagram Reel sizes and specs.

Beneath, discover specs, ratios, formatting ideas and extra — all the pieces it is advisable make your Instagram Reels look nice, with (sigh) no intelligent wordplay to be discovered.

(Psst: if you happen to want a refresher on Instagram’s newest content material format earlier than you dig into the numbers, brush up with our beginner-friendly guide to Instagram Reels here or our Instagram Reels editing primer here.)

Why do Instagram Reel sizes matter?

In the event you’re going to take the time to make an Instagram Reel, it could as properly look nearly as good as attainable, proper?

You’ve spent weeks drilling the corporate mascot on the finer factors of the most recent Doja Cat dance routine and choosing out the best Instagram Reels hashtags. Don’t blow this master-stroke of promoting with a foolish little formatting error!

In the event you add photographs or movies that aren’t the correct proportions or dimensions, you’re risking quite a lot of unflattering outcomes. If it’s the incorrect form, it might get stretched and distorted. Too massive? You could possibly expertise an ungainly crop. Add some low-res media, and also you’re risking a closing product that’s pixelated and ugly when blown as much as fill the display.

None of those are the tip of the world, after all. However they positive don’t go away an incredible impression of your model (until the impression you’re going for is “unprofessional slop-ster”).

Even when the content material of the Reel is an Oscar-worthy efficiency (as, I assume, your Doja-Cat-mascot-dance is), a weirdly stretched body goes to take the viewer out of the second… and doubtless on to the subsequent video (which, I assume, is your competitor’s dancing-mascot video).

And right here’s one other good cause to care about Instagram Reel sizes: The Instagram Reels algorithm tends to favor movies with high quality visuals. So utilizing the proper Instagram Reels sizes when you edit and upload your video goes to provide the greatest likelihood to get your masterpiece reaching far and vast.

Instagram Reel sizes 2022

These are the Instagram Reel sizes for 2022, however be sure to bookmark this web page and test again often for essentially the most up-to-date intel… as a result of like all different social media dimensions, the sizes of Instagram Reels aren’t set in stone eternally.

As Instagram goes by way of updates, these dimensions and sizes might shift to accommodate new layouts of the app, so hold your ear to the bottom (or hold your eyes on this publish, no matter works).

Instagram Reel cowl dimension: 1080 pixels x 1920 pixels

Side ratio: 9:16

Advisable add dimension: 1080 pixels x 1920 pixels.

There are few issues we’ve got management over on this world. Fortunately, the quilt photograph of your Instagram Reel is one in every of them.

Right here’s easy methods to choose your Instagram Reel cowl:

  1. Create an Instagram Reel, hit “subsequent.”
  2. Now you’re within the Share settings. Faucet on the preview picture (the one that claims “cowl”)
  3. Add a body out of your video, or faucet “add from digicam roll” to pursue your photograph album.
  4. Wish to crop the picture? Faucet “crop profile picture” on the Share settings display after which reposition or zoom in or out.

Instagram Reel thumbnail dimension: 1080 pixels x 1080 pixels

Side ratio: 1:1

Show dimension: 1080 pixels x 1080 pixels

Advisable add dimension: 1080 pixels x 1920 pixels

When you’ve chosen the proper picture to your Instagram Reels cowl (see the tip above!), you possibly can crop all the way down to a grid-worthy thumbnail to your principal feed.

Whereas the quilt is a 9:16 proportion, the thumbnail that seems in your feed will crop to a 1:1 sq..

So, for greatest outcomes, select a picture that’s 1080 pixels x 1920 pixels, however that has a 1080 pixel x 1080 pixel space that might be appropriate to crop all the way down to.

the reel deal instagram reel thumbnail

Reel dimension on Instagram: 1080 pixels x 1920 pixels

Side ratio in full-screen mode: 9:16

Side ratio in Instagram feed: 4:5

Advisable add dimension: 1080 pixels x 1920 pixels.

One thing to remember as you’re capturing or enhancing your Instagram Reel is that the side ratio modifications relying on the place your viewer is watching it.

If seen in full-screen, it’s a 9:16 ratio, but when they occur to catch your video of their newsfeed, it’ll be cropped to 4:5… which implies a few third of the body is lopped off.

elephant with text same

elephant with text same five times

If you would like each single viewer to have an incredible expertise (and also you do, don’t you?!), be sure a very powerful parts of your video are contained to the middle of the body, and nothing very important is lurking across the edges the place they may get misplaced.

Moreover, when seen in full-screen, the underside of the Reel is the place the caption and feedback are displayed, in order that’s one other good cause to keep away from displaying essential content material on the perimeters of the display.

One other sizzling tip: Reels are the identical dimension as Instagram Tales, if that’s useful to know for branded collateral… or using these cool free Instagram Stories design templates.

Instagram Reels compression dimension

Instagram will dimension down something over 1080 pixels vast to 1080 pixels.

Conversely, photographs and video must be a minimal of 320 pixels vast: if you happen to add one thing smaller, will probably be resized as much as 320 pixels mechanically.

Any picture that’s between 320 and 1080 pixels vast will keep at its unique decision “as long as the photo’s aspect ratio is between 1.91:1 and 4:5.” (Different ratios might be mechanically cropped to suit the supported ratio.)

Instagram Reels dimension in pixels: 1080 pixels x 1920 pixels

Instagram Reels are seen in a vertical orientation, so movies and images must be 1080 pixels vast and 1920 pixels tall (a facet ratio 9:16).

Instagram Reels dimension ratio: 9:16

Viewing Instagram Reels in full-screen mode, the body is a 9:16 ratio.

That being mentioned: if somebody is watching your Reel of their principal feed, the video is cropped to a ratio of 4:5. That’s two-thirds of the dimensions of a full-screen viewing expertise, so be sure to maintain essential imagery and knowledge away from the perimeters of the body.

Instagram Reel body dimension: 1080 pixels x 1920 pixels

Wish to be sure your Instagram Reel is appropriately proportioned so it doesn’t get stretched or cropped? Add photographs and images which might be 1080 pixels vast by 1920 pixels tall.

Notice that the body dimension will change for Instagram customers viewing your Reels of their newsfeed: Instagram will crop your Reel all the way down to a 4:5 ratio.

One other very important piece of information: the underside of a Reel is the place your feedback and caption stay, so it’s greatest to keep away from placing any essential visible info alongside the underside of the display.

Instagram Reels size: As much as 60 seconds

Instagram Reels can now be as much as 60 seconds long. That may both be one lengthy steady video, or a mix of clips and pictures that provides as much as 60 seconds.

Shorter movies, nevertheless, are inclined to have greater engagement, so hold it quick and candy if you happen to can!

Instagram Reels caption size: 2,200 characters

You may kind a caption that’s as much as 2,200 characters (that features areas and emojis) to explain your Instagram Reel.

Don’t overlook to avoid wasting of these characters to your Instagram Reels hashtags!

edit caption length for marshmallow "salad"

Okay, that’s it from us! You’ve received all of the Instagram Reels measurements it is advisable be sure your content material appears its highest. Comply with these greatest practices — really useful by Instagram itself! — and your movies might be hovering to the highest of the Discover web page very quickly.

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