26 Concepts for a Twitter Bio That Makes a Nice First Impression


A Twitter bio is the place your model will get to introduce itself, provide an elevator pitch, and set the temper—all in 160 characters or much less.

What do all the greatest Twitter bios have in frequent? They’re unique.

Some manufacturers can do that with a single emoji. Others push it to the character restrict. However the worst factor you are able to do is appear like everyone else.

The phrases (or emojis!) you select, and the hashtags or handles you embody in your Twitter bio, communicate volumes about your brand.

In fact, being artistic along with your Twitter bio (or Instagram bio or some other social media bio, tbh) is less complicated stated than achieved. So, to be sure to stick the touchdown, we’ve rounded up ideas, tips, and examples to get the juices flowing.

What is a Twitter bio?

A Twitter bio is a short ‘about me’ summary, publicly displayed beneath your Twitter profile picture.

You can use up to 160 characters to write up a blurb that shares what you or your brand are all about.

You can include emojis, hashtags or handles of other profiles in your Twitter bio.

Are you humorous, or skilled and polished? Are you modest or braggy? What’s an important factor about your self you need individuals to know?

Certain, it could be just a few traces of textual content, however having a ‘Twitter’ bio completely issues: it’s the way you inform the world simply who you might be.

15 Twitter bio concepts to encourage your individual

There are lots of completely different instructions you’ll be able to take your model’s Twitter bio.

Are you playful or skilled? Is data extra essential than model voice, or vice-versa?

There isn’t a single template for good Twitter bios, so check out these assorted examples to see what feels proper to you.

Useful Twitter bio examples

innocent drinks bio healthy drinks and rewilding communities across Britain

London juice maker Innocent Drinks kicks off its bio by plainly explaining what the corporate does (“make wholesome drinks”). Then they share some data about their present massive marketing campaign.

An awesome mixture of “what we’re all the time about” and “what we’re doing proper now” — does this plant (get it?) a seed in your personal bio?

OREO cookie favorite cookie filling your world with playful moments

Oreo tells us precisely what to anticipate from its Twitter account. Solely comply with in order for you playful moments, not political sizzling takes.

Black Girl Sunscreen revolutionary SPF made for all people of color

Tons of information is accessible right here on the Black Girl Sunscreen Twitter bio, punctuated by emojis to showcase a little bit little bit of ‘tude.

eBay authenticity guarantee with emojis

Ebay can get away with just a few colourful characters. They use emojis to speak some essential details about its product choices and a brand new characteristic.

It’s a large enough model that it doesn’t have to say flat-out that it’s a web based public sale and gross sales platform, however smaller firms would possibly need to be extra particular.

Additionally good to notice right here: the assistance account is particularly tagged proper within the bio.

Las Culturistas podcast ding dong catchphrase

The Las Culturistas podcast Twitter account kicks off with the pod’s signature catchphrase and shares hyperlinks to the broadcaster, in addition to the hosts’ personal private accounts.

Not an excellent bio for discovery — no key phrases or hashtags right here — however for present followers, it retains issues easy and unique: if you recognize, you recognize. (Or… if you happen to ding, you dong?)

Pleasant Twitter bio examples

NASA there's space for everyone bio

Nasa is a robust authorities group with entry to the galaxy at massive. However whoever is in command of the social right here nonetheless has time for a little bit wordplay.

The nerdy pun broadcasts that you could count on lighthearted content material that is filled with enjoyable. Searching for in-depth conversations in regards to the intergalactic journey? You’re higher off looking elsewhere.

Bonus factors for emoji aptitude, and for setting the situation as ‘pale blue planet.’

Art Gallery of Ontario we've got art!

The Artwork Gallery of Ontario is pleasant and enjoyable in its bio. We have now not fact-checked this, however we’re assuming the Louvre wouldn’t be sport for placing a cheery “We’ve acquired artwork!” in its personal bio.

Bill Gates sharing things I'm learning through my foundation work and other interests

Bill Gates, founding father of Microsoft and world-class philanthropist, retains it humble along with his super-simple Twitter bio.

Hootsuite social media tools, tips, news and a shoulder to cry on for social pros

To not toot our own horn however: what’s friendlier than a shoulder to cry on? (Wait… do owls have shoulders?)

Skilled Twitter bio examples

Careers Insider what you want to know about careers

Like every robust newsroom would, Careers Insider hits the “who what the place when why” shortly and concisely in 160 characters.

Western Living inspiring homes, design tips, amazing recipes, wine picks, etc

The nice and cozy, welcoming, {and professional} voice is to right here to point the Tweets will probably be the identical. We will prettttty a lot assure you’re not going to search out any Reddit hyperlinks or memes right here

Robust model voice Twitter bio examples

Mejuri the new luxury

Ecommerce jewelry firm Mejuri communicates sophistication and sophistication with a brief, elegant bio. Very similar to their jewelry designs, this blurb reveals that much less might be extra.

Yeti gear that helps you stay out longer, travel farther, and live harder

Yeti shares not simply what it makes (coolers) however paints an image of a fantasy way of life you’ll be able to get pleasure from with these merchandise in just some phrases. Don’t inform me you don’t see the attraction in being ruggedly sizzling when you attain for a brewski in a cooler on the prime of a mountain.

The bio even takes day out from subtly encouraging you to run via the forest to shout out its model hashtag. You already know, in case you need to join with different pro-camping hotties.

Humorous Twitter bios examples

Twitter what's happening!?

In fact, for a very nice bio, we have to look no additional than Twitter itself. Hilarious, pleasant, we love.

Brian O’Brien Masterchef contestant not a chef but I play one on TV

MasterChef contestant Brian O’Brien summarizes his tv accomplishments with winky humor. The right execution of the humblebrag. Bravo, good sir.

Lyft from the streets to the tweets

I dare you to not favor Lyft to Uber after seeing this cute little emoji-emblazoned rhyming bio.

Burger King if you're reading this you need a whopper

Burger King will get a little bit foolish with its bio, but additionally reminds those who they’re the model behind one of many world’s most well-known hamburgers.

The lowercase typing signifies they’ll be maintaining it ultra-casual on this channel. Even when it’s the blue-check-mark official voice of the model.

8 examples of artistic Twitter bios

It seems, 160 characters truly gives a ton of room for creativity. Listed here are just a few of our favourite methods Twitter customers have performed with the format.

Tabitha Brown actress vegan foodie world's favorite mom

Influencer Tabitha Brown’s bio lists two of her precise professions and one foolish accomplishment.

Wendy's bio tweets like fries hot crispy and better than

Wendy’s coming in sizzling and spicy with the brags!

Doritos triangle page only squares get cut out

Congrats, Doritos: we lol’d.

webster you know me I'm the duck on Drake’s package

This Twitter bio for Drake’s packaged baked goods signifies that it’s being run by the duck on the field. Coloration us intrigued!

Stephen Colbert Evie's husband

TV host Stephen Colbert performs it cool along with his 19-million-plus followers, coyly defining himself as simply “Evie’s husband.”

Calm take a deep breath

Meditation app Calm begins its Twitter bio with a name to motion that’s very a lot on-brand, then digs into the housekeeping of its firm mission.

RuPaul’s Drag Race

The RuPaul’s Drag Race Twitter ran out of room in its bio and cleverly simply used the “location” portion of the profile to say that All Stars 7 is now streaming. The takeaway: use each subject obtainable once you’re modifying your profile.

Truly Hard Seltzer do it for the story, the dare, the memory

Actually Arduous Seltzer communicates all of its taste choices with just some fruity emojis. Recent!

The best way to write an excellent Twitter bio

There’s actually no actual science for writing a profitable bio, however the following tips ought to a minimum of assist get you off to an excellent begin.

Introduce your self

Type of apparent, we all know, however a vital a part of a profitable Twitter bio is introducing your self.

  • What do you do?
  • Who’re you?
  • Add a short description of your services or products or actions,
  • Let individuals know what they’ll count on in the event that they resolve to comply with you.

Present some persona

Whether or not your model voice is humorous, type, intense, youthful, grave, or packed stuffed with web slang, give individuals a style of your content material in your bio.

Showcase that persona and let ‘em know what they’re in for.

Max out these characters

You’ve solely acquired 160 characters to make use of right here, so make each one in all them rely. Take the area it’s essential to share essential data — there’s no good cause to be temporary.

Each phrase or hashtag you tuck in there is a chance for a search time period that may simply nab you a brand new follower. (Pssst: here are some other tricks for snagging Twitter followers.)

Embrace robust key phrases

See above. Twitter bios are searchable, so put your search engine optimisation abilities to work.

Pack these key phrases in to verify your account is listed appropriately by search engines like google like Google.

Toot your horn, tactfully

It is a area for mastering the standard brag. Awards, rankings, or recognition can act as essential social proof, particularly if you happen to’re model isn’t well-known. Simply don’t overdo it.

When you can get verified on Twitter, that little blue checkmark definitely doesn’t damage your bio, both.

Name followers to motion

Need followers to tweet with a sure hashtag, go to a particular web site, or join a specific publication? Then you should definitely embody a call-to-action in your bio.

Throw in an emoji

An emoji is value a thousand phrases. They’ll prevent characters and convey a wealthy which means. Emojis may additionally assist present you’re a part of a specific group (we see you along with your little rockets, investor bros!) or add some taste and humor to an in any other case easy assertion.

Hashtag (inside cause)

Hashtagging too many key phrases could make your account look spammy. A couple of well-chosen, hyper-relevant hashtags can assist in attain, or reinforce a model or marketing campaign hashtag.

Need a primer on Twitter hashtags? We gotchu. Bonus factors if you happen to can weave your hashtags proper into your sentence.

Tag different accounts

In case your model operates a number of Twitter accounts, think about tagging them in your bio.

This works kind of like a listing to assist followers discover the precise sub-account that is perhaps most useful or related.

As an illustration, when you’ve got a particular account for customer support, or for worldwide audiences.

Save the disclaimers for the tip

When you really feel obliged to incorporate legalese or disclaimers (e.g. “Opinions are my very own”), save these ‘til final. It’s far more compelling to start out off your bio with one thing enjoyable, informative, or humorous; the positive print can wait.

In fact, a profitable Twitter presence goes past simply crafting the right bio. You’ve gotta create nice content material and interact along with your group, too. Dig into our guide to using Twitter for business here to up your game.

Use Hootsuite to handle your Twitter accounts alongside all of your different social media profiles. From a single dashboard, you’ll be able to monitor your rivals, develop your followers, schedule tweets, and analyze your efficiency. Strive it free in the present day.

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Do it higher with Hootsuite, the all-in-one social media toolkit. Keep up to the mark, develop, and beat the competitors.





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