Pinterest Exams New Thought Pin Highlights to Showcase Particular Content material

This looks as if a logical and apparent replace for Pinterest’s new Thought Pins.

As proven on this picture, posted by blogger Yasser Massod, Pinterest is testing out a brand new ‘Highlights’ element for Idea Pins, which might allow creators to showcase their finest Thought Pins on the high of their profile show.

Thought Pins are at the moment displayed in posted order on the ‘Created’ tab on your profile page, the place they continue to be in perpetuity, enabling creators to get extra worth out of the platform’s Tales-like providing (versus disappearing after 24 hours).

Pinterest profile example

The brand new ‘Highlights’ aspect would seem above the present content material tabs, and under your bio data, which is prime actual property for showcasing your finest Thought Pins, and ideally producing extra engagement.

Thought Pins hyperlink into the rising reputation of short-form video, and the full-screen presentation of Tales, with customers ready so as to add as much as 20 frames per sequence – both nonetheless photos or video – to create a extra complete overview or narrative.

The capability to current your finest Thought Pins may very well be a giant step in getting optimum worth out of the choice, and guiding profile guests to the precise Thought Pins that you just need to drive curiosity and visitors.

If it will get launched. We’ve requested Pinterest for more information on the take a look at of Thought Pin highlights, and we’ll replace this put up if/after we hear again, however on condition that related highlights choices are already accessible on Instagram, it is smart for Pinterest to lean into the identical, and provides creators extra choices for presenting their content material

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