Reddit Launches its ‘Reddit Recap’ Activation for 2022, Offers New Utilization Insights

Reddit has launched its 2022 Reddit Recap activation, which offers redditors with an outline of their exercise within the app all year long – form of like Spotify’s ‘Wrapped’, however for the subreddits that you simply most frequent.

As defined by Reddit:

Since its creation, Reddit Recap has aimed to offer customers a novel and entertaining technique to look again in any respect the memorable occasions they’ve spent on the platform. This 12 months, Reddit Recap incorporates a wide range of enjoyable and fascinating stats which might be translated and localized for customers’ most well-liked languages, together with a abstract of time spent on the platform, content material customers have engaged with, and communities they seen or joined.”

Which you will or might not need to see. I imply, there are some questionable subbreddits – however actually, there’s a Reddit neighborhood for nearly something, and the recap offers some fascinating perspective on what caught your eye, the place you spent your time, and which communities you interact with most.

Logged-in redditors can click on on the Narwhal icon below their profile in our apps or the navigation bar on desktop to see their distinctive and personalised expertise highlighting their 2022 Reddit journey.”

Reddit Recap will then present you a collection of downloadable overview playing cards, with stats like:

  • Are you workforce Cat or Canine? 
  • What was your most upvoted remark?
  • Avatar outfit adjustments all year long
  • r/place tiles positioned

And based mostly on all of this, Reddit can even present you different communities that you could be be concerned with becoming a member of, as a way to broaden and improve your expertise within the app.

Lastly, you’re then given a Reddit superpower score, based mostly in your Reddit utilization (Uncommon, Epic, or Legendary), which is then displayed on a picture of your most up-to-date Reddit avatar, alongside along with your high three most-visited communities.

Reddit Recap 2022

You possibly can obtain your Reddit card to share with others, highlighting your Reddit persona in an fascinating and fascinating manner. 

The playing cards really look fairly cool, and I can think about that a whole lot of customers will share these off-platform. Very similar to Reddit’s NFT (however not NFT) undertaking, the corporate has acquired an excellent sense of what its neighborhood will interact with, which has helped it create extra fascinating digital collectibles, like this, which work to solidify, and this case, have a good time its neighborhood.

Along with this, Reddit’s additionally shared some key utilization insights for the 12 months, together with:

  • Reddit was house to greater than 100,000 lively communities around the globe
  • Redditors created 430+ million posts, a 14% enhance YoY
  • As of November 20, we’ve seen 2.5+ billion whole feedback, a 7% enhance YoY, and 24+ billion upvotes

Reddit engagement continues to rise, and whereas it did take a usage hit back in 2020, when it moved to rid the platform of hundreds of its most controversial communities, it’s now constructing a extra open, brand-friendly surroundings.

Which is necessary for the platform’s future, as a result of it wants to draw extra advert {dollars} as a way to maximize its alternatives.

Reddit additionally notes that r/amitheasshole was the most-viewed neighborhood for 2022, whereas r/worldnews got here in at third on the record. That, in itself, offers a easy illustration of the spectrum of Reddit dialog matters.

Whereas it may not see the identical total utilization as another apps, Reddit does have robust communities, stuffed with extremely engaged and knowledgeable customers, who contribute to the broader sense of sharing and wholesome debate throughout the app.

If Twitter ultimately does come off the rails, it could be Reddit that sees essentially the most profit. It doesn’t have the identical real-time feed method, however Reddit communities are an excellent place to remain knowledgeable, and discover invaluable connections to key sources of knowledge and perception, which may make it an interesting possibility for Twitter cast-offs.

Both manner, some fascinating engagement stats, and an fascinating activation to have a good time the 12 months, which may assist Reddit elevate consciousness and utilization.

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