TikTok Pronounces New Options and Programming for API Heritage Month
TikTok has introduced a range of new features to celebrate Asian and Pacific Islander Heritage Month, together with a showcase of API creators as a part of the following stage of its ‘Trailblazers’ program, in addition to new in-app stickers to allow customers to participate within the occasion.
The principle focus is TikTok’s Trailblazers initiative – TikTok has chosen 12 API creators to participate on this 12 months’s promotion, every of whom will likely be featured within the app all through Could.
As defined by TikTok:
“This 12 months’s API TikTok Trailblazers are creators who’re shaping leisure, tradition, content material, and tendencies each on and off of TikTok. They had been nominated by the TikTok group for utilizing their platform to teach, entertain, and advocate for the API group. All through Asian and Pacific Islander Heritage Month, our 2022 Trailblazers will share their tales and showcase the #APIFamily by means of creator spotlights and LIVE programming.”
It’s the second 12 months that TikTok has run its API Trailblazers program, which is a vital initiative in serving to to showcase totally different communities and cultures to the app’s billion-plus users.
TikTok may even host a variety of live-stream occasions all through the month, inside which it would spotlight API-owned SMBs and non-profit organizations, whereas it’s additionally sharing tales of its personal staff from the API group.
TikTok may even spotlight music playlists that characteristic API expertise, whereas it’s additionally including new stickers that customers can add to their content material to take part within the occasion.
TikTok’s been working to ascertain higher reference to a variety of communities, and to make use of its platform to showcase totally different cultures and actions, to assist facilitate understanding and inclusion on a broader scale. The app is vastly standard throughout numerous areas and cultures, and that provides TikTok an incredible alternative to play a task in facilitating such connection, and celebrating range the place it might.
This new initiative is simply one other step in that push, and it’s good to see TikTok trying to showcase a broader vary of creators, of all differing kinds, throughout the app.
TikTok’s API Heritage Month programming will run all through the month of Could.