TikTok Shares New Tips about How you can Maximize Branded Content material on the Platform [Infographic]
As TikTok continues to grow, and turn into a key tradition driver in lots of areas, many advertisers are logically contemplating how they’ll faucet into the platform to be able to increase their promotions.
However advertising on TikTok is totally different from different platforms, most particularly in that TikTok customers reply higher to native-style content material, arguably extra so than different platforms. The complete-screen, short-form nature of TikTok clips implies that interruptive approaches are much less profitable, so you might want to align with norms and traits of the ‘For You’ feed for max branding affect.
So how do you try this? TikTok recently partnered with IPSOS to conduct a whole lot of name carry research to glean some extra perception into the branded content material parts which are driving finest response.
Characters in your clips, customized songs, and extra – all price contemplating in your TikTok strategy.
Take a look at the infographic overview of TikTok’s key branded content material suggestions under.