Twitter Assessments New Choice to Connect Video, Photos and GIFs to a Single Tweet
What for those who may add a nonetheless picture and a GIF to a single tweet? What about video as nicely – what for those who had the capability to connect all three totally different content material sorts to your updates, so you can showcase totally different parts inside every put up?
As you possibly can see on this instance, Twitter’s engaged on the capability to insert totally different types of media right into a single tweet.
That would open up a spread of recent inventive alternatives, and increase in your expressive instruments – although it’s not coming quickly, essentially, particularly with Twitter’s projects all on hold at current amid the looming Elon Musk takeover.
Certainly, we requested Twitter concerning the take a look at, and it instructed us that it doesn’t have something to share on the mission proper now. Which isn’t even an acknowledgment of this being in testing – however once more, with Twitter in a state of flux, and uncertainty in lots of respects, it is sensible that it isn’t overly forthcoming on its initiatives, because it most likely doesn’t know what’s going to occur with them both at this stage.
However it does appear to be this might be coming, and it might be a brand new consideration to your Twitter technique.
For manufacturers, that would present a brand new option to showcase your merchandise, with a nonetheless picture promo shot, accompanied by video overviews inside the similar tweet. Customers may be capable to discover inventive makes use of for a number of GIF reactions – and even GIF reactions that react to one another – whereas manufacturers may additionally add in GIF responses to their product clips as one other promotional consideration.
It looks like replace, and whereas it might be technically difficult (be aware: I do not know whether it is), it might be a great way for Twitter to encourage extra interplay and engagement, in additional inventive methods.
We’ll hold you up to date on any progress with the mission.