Twitter’s ‘Model Bracket 2022’ Competitors is Now Underway

Twitter’s 2022 ‘Brand Bracket’ competition is heating up, with the primary manufacturers transferring by to the subsequent spherical, and the subsequent set of playoffs now underway.

Twitter’s Model Bracket promotion, now in its second year, ties into the hype across the NCAA March Insanity match by pitting model Twitter handles in opposition to one another, and calling on the general public to vote for the most effective Twitter voices within the recreation.

The tip result’s an final model Twitter winner – which may present some indicators as to how one can up your tweet recreation, by studying from these doing it finest, and the way they interact their audiences.

Final 12 months, @Xbox came out on top, defeating @Skittles within the last spherical.

Each are within the working once more this 12 months, and can start their face-off battles this week.

It’s an fascinating promotion for entrepreneurs, because it highlights a number of the most preferred and revered Twitter handles, with even the sassy @Wendy’s account amongst these up for the award.

Given how well-known the @Wendy’s account is for its witty comebacks, you’ll assume it might be a powerful contender, however final 12 months, it was knocked out within the second spherical, with the individuals selecting @Skittles as a substitute.


That’s the worth of the marketing campaign – by highlighting these different handles, it provides you extra motive to take a look at what they’re doing, and why they’re so standard amongst Twitter customers.

Analyze their approaches, take notes, and possibly you possibly can find yourself studying how one can maximize your personal tweets in your branding and promotion.

You’ll be able to take a look at a abstract of every of this 12 months’s contenders here, when you can observe the @TwitterMktg deal with to vote within the Model Bracket polls as they arrive up.

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